When talking about blogging and social networking sites, what always comes to mind is either Facebook or Twitter. These two social networking sites are very blogger friendly thus many bloggers use these two social networking sites to market their blogs. Friendster, one of the pioneers in social networking websites, is largely ignored by many bloggers.
Though left behind by Facebook and Twitter, Friendster still brags of thousands of users. In the Philippines, Friendster is still a major player in social networking sites and many Filipinos in the provinces sign up for new Friendster account. Even some Facebook users are still active Friendster users. The sheer number of users should not be ignored by bloggers aiming to increase the audience of their blogs.
There are many ways to market your blog or blog posts in Friendster, though they are not as effective as the ones present in Facebook. One way is to post a Friendster bulletin and the other is to mail your blog post to all of your Friendster friends. Another way is for you to create a Friendster blog.
Post a Bulletin
The Bulletin is a feature in Friendster that enables users to post announcements, thoughts, and messages that could be seen by all friends of the Friendster user. The list of recent bulletin from your Friendster friends is located at your Friendster homepage.
After publishing your post in your blog, you can post a snippet of that blog post in the Friendster bulletin so that it could be seen by anyone in your Friendster network. When I say snippet, I mean that it should only be a part of your blog post. A snippet could be the first paragraphs of your blog post or the juicy part that could entice the reader of the bulletin to go to your blog. Instead of snippet of your blog post, you could also write a creative bulletin entry that invites your friends to drop by your blog and read your most recent blog post.
However, do not forget to place a link in your bulletin that will direct your Friendster friends to your blog. Be reminded however that Friendster bulletin is limited because it could not process the anchor tag that will turn a word or phrase into a hyperlink. Therefore, you can only post the full web address of the particular blog post you are linking to in the bulletin.
The problem does not also end there because Friendster tend cut the length of a hyperlink. The length of a hyperlink in a Friendster bulletin has a maximum of 54 characters. Blog post usually have characters that are more than 54 characters. Because of the shortened link, your readers will be directed to a non-existent page. My solution to this problem is that I create a shortened version of my blog post link using Small Link.com. Small Link is a website that shortens long links so that it could be used for Twitter. The service is free of charge.
Another limitation of is that you can only post text in Friendster bulletin. Images and videos are not allowed for posting. Friendster bulletin is just bulletin.
Leave a Comment
A comment, or testimonial in the early years of Friendster, is a text, image or video that you can post on the Profile page of your Friendster friends. Comments are more interactive than bulletins and allow you to use anchor tags.
You can use this feature to expose your blog to your friend and his/her network. One tip that I could share in using this feature is to make sure that the links in your comment will not be intrusive to what you have to say. Also keep in mind that some people hate to see comments that were only placed for marketing purposes only. Your comments should add quality to the Profile page of your Friendster friend.
Comments should be seen as a way to make you get more connected to your Friendster friend and his/her friend that is not included to your network. Never flood the profile page of your friends with your comments.
Send a Message
Messaging in Friendster is like the normal e-mail. You choose the recipients and send your message to those people.
You could use this feature to inform people of your new blog post. Just like in bulletin, you should place a link directing to your blog post in your message. Also, long links in Friendster messages were also shortened just like in bulletin. It is recommended that you use the Small Link.com in shortening your link.
The major problem of the messaging feature in Friendster is that you are just allowed to send a message to a hundred or so people in your network. If you already reach the limit, Friendster will bar you from sending any more messages. This is a big drawback since you could only send your message to handful of people even if you have more 500 people in your network.
Sending a message is my least recommended marketing tool in Friendster. Always remember that people hate to see spam messages in their e-mail, this is also the same with Friendster users. You should only use this feature if the people you are sending the message to subscribed or requested to be informed of the latest activity in your blog.
Create a Friendster Blog
Friendster blog never took off because it is too restrictive unlike the more popular platform like Blogger and Wordpress. Blog posts in Friendster blogs are only limited within the confines of Friendster and only Friendster users are allowed to leave a comment.
The use of Friendster blog is only recommended if you have an active network. However, it is much better to direct them to your blog than spend your time developing a new blog in Friendster.
These are just some of the ways that you could use to market your blog in Friendster. However, bear in mind that these ways can only be effective if your Friendster network is very wide and your contacts in Friendster is plenty.
There are many ways to market your blog or blog posts in Friendster, though they are not as effective as the ones present in Facebook. One way is to post a Friendster bulletin and the other is to mail your blog post to all of your Friendster friends. Another way is for you to create a Friendster blog.
Post a Bulletin
The Bulletin is a feature in Friendster that enables users to post announcements, thoughts, and messages that could be seen by all friends of the Friendster user. The list of recent bulletin from your Friendster friends is located at your Friendster homepage.
After publishing your post in your blog, you can post a snippet of that blog post in the Friendster bulletin so that it could be seen by anyone in your Friendster network. When I say snippet, I mean that it should only be a part of your blog post. A snippet could be the first paragraphs of your blog post or the juicy part that could entice the reader of the bulletin to go to your blog. Instead of snippet of your blog post, you could also write a creative bulletin entry that invites your friends to drop by your blog and read your most recent blog post.
However, do not forget to place a link in your bulletin that will direct your Friendster friends to your blog. Be reminded however that Friendster bulletin is limited because it could not process the anchor tag that will turn a word or phrase into a hyperlink. Therefore, you can only post the full web address of the particular blog post you are linking to in the bulletin.
The problem does not also end there because Friendster tend cut the length of a hyperlink. The length of a hyperlink in a Friendster bulletin has a maximum of 54 characters. Blog post usually have characters that are more than 54 characters. Because of the shortened link, your readers will be directed to a non-existent page. My solution to this problem is that I create a shortened version of my blog post link using Small Link.com. Small Link is a website that shortens long links so that it could be used for Twitter. The service is free of charge.
Another limitation of is that you can only post text in Friendster bulletin. Images and videos are not allowed for posting. Friendster bulletin is just bulletin.
Leave a Comment
A comment, or testimonial in the early years of Friendster, is a text, image or video that you can post on the Profile page of your Friendster friends. Comments are more interactive than bulletins and allow you to use anchor tags.
You can use this feature to expose your blog to your friend and his/her network. One tip that I could share in using this feature is to make sure that the links in your comment will not be intrusive to what you have to say. Also keep in mind that some people hate to see comments that were only placed for marketing purposes only. Your comments should add quality to the Profile page of your Friendster friend.
Comments should be seen as a way to make you get more connected to your Friendster friend and his/her friend that is not included to your network. Never flood the profile page of your friends with your comments.
Send a Message
Messaging in Friendster is like the normal e-mail. You choose the recipients and send your message to those people.
You could use this feature to inform people of your new blog post. Just like in bulletin, you should place a link directing to your blog post in your message. Also, long links in Friendster messages were also shortened just like in bulletin. It is recommended that you use the Small Link.com in shortening your link.
The major problem of the messaging feature in Friendster is that you are just allowed to send a message to a hundred or so people in your network. If you already reach the limit, Friendster will bar you from sending any more messages. This is a big drawback since you could only send your message to handful of people even if you have more 500 people in your network.
Sending a message is my least recommended marketing tool in Friendster. Always remember that people hate to see spam messages in their e-mail, this is also the same with Friendster users. You should only use this feature if the people you are sending the message to subscribed or requested to be informed of the latest activity in your blog.
Create a Friendster Blog
Friendster blog never took off because it is too restrictive unlike the more popular platform like Blogger and Wordpress. Blog posts in Friendster blogs are only limited within the confines of Friendster and only Friendster users are allowed to leave a comment.
The use of Friendster blog is only recommended if you have an active network. However, it is much better to direct them to your blog than spend your time developing a new blog in Friendster.
These are just some of the ways that you could use to market your blog in Friendster. However, bear in mind that these ways can only be effective if your Friendster network is very wide and your contacts in Friendster is plenty.
Visit Before the Eastern Sunset and read my latest post: “Radio is Back,” which is about our rediscovery of the fun in listening to the radio after Typhoon Ondoy’s onslaught.
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Also visit Paradoxic Ley Line and read my thoughts on Metro Manila's traffic problem in "Metro Manila Traffic Menace."
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Leave a Comment. Find this post informative? Do you like this post or hated it? Please let me know. Your comments, suggestions and reactions are warmly appreciated. All reader’s comments will be personally replied to as soon as possible.






